IF YOU USE AN IPHONE AVOID BOOSTING YOUR POSTS DIRECTLY FROM THE FACEBOOK OR INSTAGRAM APP


If you use an iPhone, this news is for you

Starting from July 8th, Apple has started charging us money whenever we run an ad using the boost button on the Facebook and Instagram apps.

What does this mean?

This means Apple will charge us a 30% fee for our ad budget.

And if you live in Nigeria, you already know that the Nigerian government charges 7.5% VAT on our ad budget.

So, by using the boost button on the Facebook or Instagram app on an iPhone, you will lose 30% of your ad budget.

What are the solutions to not lose a 30% fee to Apple?

If you don't want to lose a 30% fee to Apple, then any of these solutions will help you:

Solution 1: Use the Web

Log in to your account on [www.facebook.com] or [www.instagram.com] and run your ads.

Solution 2: Use an Android Phone

Log in to your account on the Facebook or Instagram app on an Android phone and run your ad.

Solution 3: Download Ads Manager

Set up your account on the Ads Manager app. By using Ads Manager to run your campaigns, you will be able to save 30% of your ad budget rather than losing it to Apple.

Hope this helps

Robin Marni

Meet Robin Marni, a music producer, educator and a digit marketing specialist. I talk about how you can cultivate a thriving online presence, connect with your audience and build a loyal fanbase you can monetized. Subscribe to my weekly newsletter for instights and tips.

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